DEVELOPING STUDENT TOURISM: STRATEGIES FOR DESTINATION MARKETING
Keywords:
Keywords: student tourism, tourist destination, marketing, strategiesAbstract
Annotation: Student tourism is a growing segment of the travel industry, with young people increasingly seeking out educational and cultural experiences abroad. Destinations that can attract and cater to student travelers have the opportunity to tap into a lucrative market and build a loyal customer base. In this article, we will explore strategies for destination marketing to capitalize on the student tourism trend.
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