KEEPING CULTURAL IDENTITY, ACTING APPROPRIATELY IN CROSS-CULTURAL SITUATION

Authors

  • Tilavoldiyev Akmaljon
  • G’aniyeva Tohira

Keywords:

Keywords: culture identity; globalization; intercultural business communications

Abstract

This paper is going to introduce culture identity and explain why culture
identity is important in intercultural business communications. In addition, the
paper will talk about how to develop culture identity and howcan culture
identity promote intercultural business communications. The third part will explain
how to develop cultureidentity by language and behavior during intercultural business
communications. There are two ways culture identitypromotes intercultural business
communications. The first way is by understanding, and the other one is
bymulticultural individuals.

Published

2023-04-28

How to Cite

Tilavoldiyev Akmaljon, & G’aniyeva Tohira. (2023). KEEPING CULTURAL IDENTITY, ACTING APPROPRIATELY IN CROSS-CULTURAL SITUATION . ОБРАЗОВАНИЕ НАУКА И ИННОВАЦИОННЫЕ ИДЕИ В МИРЕ, 20(4), 92–95. Retrieved from https://newjournal.org/01/article/view/5782